Isn’t it Time You Became a Savvy Musician?

It’s clear. The evidence is indisputable.  You’re a talented musician.  Really talented.  And accomplished.  You work hard, and have a top notch education.  Heck, you’re even good looking!  A prosperous life in music is nearly guaranteed, no?   

Unfortunately, no.  Not by a long shot.  But you surely realize this already. 

Being talented is wonderful, but technical skills alone do not assure a successful life in this business! Savvy musicians have huge advantages over the others, and it’s no mystery why. They work pro-actively to build their career, making smart choices that allow them to earn a good living, and make a positive difference. In addition to outstanding musical ability, the savviest musicians:

1. Dream big
2. Think creatively
3. Take risks and are willing to fail (or even succeed!)
4. Create opportunities where they don’t exist
5. Understand the nuts and bolts of the business
6. Invent remarkable products
7. Distinguish their work
8. Take the initiative
9. Follow through
10. Build a strong brand
11. Prioritize both content AND presentation
12. Market extraordinarily
13. Comprehend money matters
14. Fundraise effectively
15. Educate powerfully
16. Embrace technology
17. Excel with people skills
18. Maintain a strong network
19. Assemble an outstanding team
20. Leave a legacy

Obviously, few people are experts in every category above.  When a weakness occurs, you have three options: 1) develop the skill (costs energy), 2) hire someone else to help (costs money), or 3) forfeit opportunities (costs success).  But most people who architect a fulfilling life in music exhibit many of these characteristics.

My new book, The Savvy Musician: Building a Career, Earning a Living, & Making a Difference (officially released today, though pre-release copies have been available for a few months), tackles each of these issues.  This comprehensive resource is packed with detailed strategies for success alongside examples of real life role models.  Whether hoping to augment income, stand out from a competitive field, add variety to activities, or erect an empire, The Savvy Musician will help you find ways to thrive under any circumstances. 

But it’s only a book.  As Ranaan Meyer, bassist of Time for Three, noted: 

“The Savvy Musician unveils a vision for a healthy musical future, articulating 99% of what we need to do.  The missing percentage is YOU.”

 Isn’t it time you became a savvy musician?

3 Responses to “Isn’t it Time You Became a Savvy Musician?”

1. luxury Nile cruise says:

   November 4, 2009 at 12:13 pm

   Every body likes music and i also think that a Savvy Musician has that potential to create a good music which is liked by all. The 20 points given are very good.
2. Anna Ciaccio says:

   November 8, 2009 at 6:18 pm

   Congratulations! Because of your book, I now have a lot more motivation to be innovative in my entrepreneurial mindset toward music. Thank you!
3. David Cutler says:

   November 8, 2009 at 7:11 pm

   Thank you for your kind words, Anna, and wishing you a wonderful journey. Keep me posted on your progress!